Marketing yourself and your rental listings just got a lot easier! Your Rentals Page is a full blown custom webpage that can be used to market your exclusive rental listings. Or, if you don’t have any exclusive rental listings, you can harness the power of the Rental Beast FRBO (For Rent By Owner) listing database and select any Rental Beast reviewed listings to market them through your Rentals Page.
Any clients (or potential clients!) who visit your Rentals Page will be able to search through the listings you have chosen to display and can decide to “save” or “schedule a showing” for a particular listing. Their information will then be immediately sent back to you in the form of a lead. Don’t worry about accepting them, you will auto-accept any leads generated on your Rentals Page.
Save time and streamline the rental application process by enabling Apply Now on your exclusive rental listings. If enabled, an “Apply Now!” button will be displayed on your exclusive rental listings allowing an applicant to apply for a rental property directly from your Rentals Page.
Using Your Rentals Page
Your Rentals Page is an extremely powerful lead generating and capturing tool. Top producing agents will hyperlink their Rentals Page in highly trafficked areas such as their email signature, Facebook Business page or their own real estate website to capture any engaged leads. We call this marketing strategy passive lead generation and is a great strategy to cast a wide net.
Another great use case is to directly send your Rentals Page to a prospective client or current client. The client can view the different properties available and can indicate interest in a listing by “saving” or “scheduling a showing” for that particular listing. This client would then come back to you as a lead with all their contact information and specific activity (“saving” or “scheduling a showing”) notated in your Client Activity Hub. Any additional actions taken by the client will also be shown as an activity alert in your Client Activity Hub. For more information on tracking your client’s activity, click here.
For your own exclusive rental listings, you can enable an “Apply Now!” button which allows for an interested applicant to submit an application directly from your Rentals Page. The application process is fully online and will take an applicant about 15 minutes to complete. This saves both you and your applicant precious time compared to the manual and outdated paper rental application. For more information on Apply Now, click here.
Accessing Your Rentals Page
You can access your Rentals Page in your Settings tab. Generate leads by copying the link to your Rentals Page and hyperlink it on highly visible client communication mediums such as your email signature, Facebook Business Page, or your real estate website.
Step by step:
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down the “Settings” until you see “My Rentals Page”.
- Copy the link to your My Rentals Page and place it in highly visible areas!
Configuring Your Rentals Page Listing Display Settings
You have a few different options of listing display configurations for your Rentals Page. Choose the display configuration that works best for your current business. You can change your listing display configurations at any time as your business needs change.
- All Rental Beast reviewed listings.
- Only your active exclusive rental listings.
- Only your bookmarked listings.
- Only listings within a certain area footprint and with a certain “Owner Pay Fee” designation.
- A combination of your active rental listings, bookmark listings, and designated area listings.
Follow the below directions to control the listings displayed on your Rentals Page.
Display all Rental Beast Reviewed listings
Displaying all Rental Beast reviewed listings is the default listing display setting for your Rentals Page. To display only Rental Beast reviewed listings, follow the below instructions.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the section labeled “My Rentals Page”.
- Under “My Rentals Page Listing Display Settings” ensure the “Show all Rental Beast Reviewed Listings” is checked.
- Click the blue “Save” button.
Display Only Your Active Rental Listings
Marketing your exclusive rental listings with the Rentals Page is an effective way to drive lead generation on your listings. It also shows prospective landlord clients that you have a sophisticated marketing strategy to get their listings rented. To display only your active rental listings, follow the below instructions.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the section labeled “My Rentals Page”.
- Under “My Rentals Page Listing Display Settings”, click “Configure Visible Listings”.
- Click “Show available listings from MyListings Tab”.
- Click the blue “Save” button.
To find out how to add an active rental listing to your MyListings tab, click here.
Display Only Your Bookmarked Listings
If you don’t have any exclusive rental listings but still want to control the listings displayed on your Rentals Page, configure the page to only show your bookmarked listings. To find out how to bookmark a listing, click here.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the section labeled “My Rentals Page”.
- Under “My Rentals Page Listing Display Settings”, click “Configure Visible Listings”.
- Click “Show Rental Beast listings I have bookmarked”.
- Click the blue “Save” button.
Note: Any MLS listing will not be displayed on your Rentals Page unless you are the listing agent.
Display Only Listings Within a Certain Area Footprint and “Owner Pay Fee” Designation
If you don’t have any exclusive rental listings but still want to control the listings displayed on your Rentals Page, you configure the Rentals Page to only show listings within a certain area footprint and with a certain “Owner Pay Fee” designation.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the section labeled “My Rentals Page”.
- Under “My Rentals Page Listing Display Settings”, click “Configure Visible Listings”.
- Click “Show any Rental Beast Reviewed listings that match the below”.
- In the “Location” input field, you can input towns/cities you want listings to populate for. Once you start typing in a town, it should auto-populate below the “Location” field input box. Once the correct town auto-populates select it.
- To only display listings whose owner agreed to pay a fee by selecting “Yes” next to “Owner Pay?”. For maximum visible listings, select both “Yes” and “No”.
- Click the blue “Save” button.
To learn what an “Owner Pay Fee” listing means and more info on the Rental Beast FRBO listing database, click here.
Note: Any MLS listing will not be displayed on your Rentals Page unless you are the listing agent.
Display a Combination of Your Active Exclusive Listings, Bookmark Listings, and Area Footprint Listings
If you only have a few exclusive rental listings and want to increase the visible listings on your Rentals Page to potential tenants, selecting to show both your active rental listings and any bookmark listings or listings from an area footprint is a great way to keep leads engaged on your rental website.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the section labeled “My Rentals Page”.
- Under “My Rentals Page Listing Display Settings”, click “Configure Visible Listings”.
- Click “Show available listings from MyListings Tab” and/or “Show Rental Beast listings I have bookmarked” and/or “Show any Rental Beast reviewed listings that match the below”.
- Click the blue “Save” button.
To find out how to add an active rental listing to your MyListings tab, click here. To find out how to bookmark a listing, click here.
Branding Your Rentals Page
Growing your brand is just as important as marketing your listings! That is why we give you the option to control and configure the branding such as what logo is displayed, your brokerage information, and your specific contact information.
Specifying your Contact Information
You want to make it super easy for any client or potential client to contact you! Your contact information will be displayed at the top left hand corner of your Rentals Page for high visibility.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the “Contact Information” section.
- Input your desired “First Name”, “Last Name”, “Email”, and “Phone Number”.
- Click the blue “Save” button.
Uploading a Logo/Headshot to be Displayed on Your Rentals Page
If a logo/headshot is uploaded, it will be displayed in the top left hand corner of your Rentals Page next to your contact information. To upload a logo, follow the below instructions.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the “Logo/Image” section.
- Click “Choose File” button and select the desired logo/image to be uploaded
- Wait for the logo/image to upload, then hit the “Upload” button
- Click the blue “Save” button.
Enabling Your Agent Card
Your Agent Card will be visible only on your exclusive rental listings. The agent card will contain your contact information, your specified logo/image and your brokerage name and office address. To enable your Agent Card, follow the below steps.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the “Agent Card” section.
- Ensure “Check this box for your information to be displayed on your listings” is checked.
- Click the blue “Save” button.
Specifying Your Brokerage Name on Your Agent Card
You can add/edit your brokerage name and office address at any point. Keep this information up to date! To add/edit your brokerage information follow the below steps.
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to the “Agent Card” section.
- Input your brokerage name in the “Brokerage Name” input box.
- Input your brokerage office address in the input fields next to “Office Address”.
- Click the blue “Save” button.
Enabling Apply Now on Your Exclusive Rental Listings
Most online rental applications connect the renter directly with the landlord completely removing the real estate agent from the transaction. We set out to the change that! Apply Now is our online rental application tool designed to keep the agent at the heart of the rental transaction.
The entire application process is done online keeping the agent completely FCRA compliant. Apply Now is free for agents and landlords to use as the applicant pays the cost of filling out an application which typically costs between $45 and $80 depending on the partner.
Best part? You can configure your Rentals Page to allow for applications to be submitted directly through it saving yourself and the applicant precious time. Follow the below instructions to enable Apply Now on your exclusive rental listings.
Step by step:
- Log into Rental Beast (www.rentalbeast.com).
- Click on “Settings”.
- Scroll down to “My Rentals Page Listing Display Settings”.
- Click “Configure Visible Listings”, then “Show only active listing my MyListing Tab” and finally “Enable Apply-Now on my listings on my branded portal.”.
For more information on using Apply Now, click here.
Related Articles
The Rental Beast Database
Tracking and Managing Renter Clients
Marketing Your Rental Listing
Initiating an Application
Bookmarking Listings